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How Ottawa got its game back

11:47 am in Festival and Event Industry, Industry News

EMC | Whoever says Ottawa is a town that fun forgot had better take a second look. The city should be taking every opportunity to show the rest of the country, and the rest of the world for that matter, how passionate Ottawa is about sports and how it plays a significant role in making the capital an exciting, diverse place to live.

Ottawa Dragon Boat fest ready to rock out

9:12 am in Festival News, Festivals in the News

The Ottawa Citizen

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Photo by Wayne Cuddington, Ottawa Citizen 

Canadian folk-rock legends Spirit of the West, Juno-winning singer-songwriter David Usher and Ottawa’s indie folk outfit The Acorn will play free concerts as part of this year’s expanded Tim Hortons Ottawa Dragon Boat Festival. The 19th edition of the festival starts Friday at 5 p.m. and runs through Sunday at Mooney’s Bay Park.

Billed as North America’s largest dragon-boat festival, the event has grown around the dragon-boat races. This year, more than 5,000 paddlers on 200 teams are expected to participate, with about 75,000 spectators taking in the on-shore activities.

Thanks to an increase in grant funding, things will be even more lively this year, with more music and family entertainment throughout the site. “We are thrilled to present an increased variety of quality performers this summer,” said John Brooman, executive director of the dragon-boat festival. New features include an opening ceremony, a parade of champions and a new stage in the beer garden.

Read the full story on the Ottawa Citizen website: Ottawa Dragon Boat fest ready to rock out

Canada ousts U.S. for No. 1 spot in global country branding study

11:07 am in Festival and Event Industry, Industry News

Staff Reporter, The Province

The Vancouver Winter Olympics and a \”powerful\” marketing strategy have catapulted Canada to No. 1 in a worldwide study of country brands.

The BBC World News-partnered FutureBrand Country Brand Index, now in its sixth year, put Canada on the top for the first time in 2010, ousting the United States from the spot.

Canada is \”the most respected country brand in the world,\” according to the survey. The brand rankings are aimed at measuring the \”intangible asset\” of how the country is perceived globally.

Full story: Canada ousts U.S. for No. 1 spot in global country branding study

Go Canada!